An etymology of company names

Check out Wired for the short version, Wikipedia for the long version.

Examples:

Apple — For the favourite fruit of co-founder Steve Jobs and/or for the time he worked at an apple orchard, and to distance itself from the cold, unapproachable, complicated imagery created by other computer companies at the time — which had names such as IBM, DEC, Cincom and Tesseract

Wipro — from Western India Vegetable Products Limited. The company started as a modest Vanaspati and laundry soap producer and is now also an IT services giant.