Monday, April 09, 2007

An etymology of company names

Check out Wired for the short version, Wikipedia for the long version.


Apple — For the favourite fruit of co-founder Steve Jobs and/or for the time he worked at an apple orchard, and to distance itself from the cold, unapproachable, complicated imagery created by other computer companies at the time — which had names such as IBM, DEC, Cincom and Tesseract

Wipro — from Western India Vegetable Products Limited. The company started as a modest Vanaspati and laundry soap producer and is now also an IT services giant.

1 comment:

Anonymous said...

Too bad the Apple etymology was wrong. I just had to go edit it. Thanks for the heads-up.