Wednesday, January 14, 2009

Plenty folds

Plenty magazine (both the print and web editions) joins the list of magazines that have gone under due to rapid shifts in the economy and media landscape. I applaud Plenty's good intentions, and it's sad that those involved in the venture are losing their jobs. But I also take Plenty's bow as a sign -- even a positive one -- of where we are in our national and species-level focus on the environment.

While the short-term hype around green consumerism is fading, perhaps the long-term trend towards "bright green," long-term, systemic thinking and collective behavior is just getting going.

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